Get your business in front of 7,000+ high-profile decision makers in tech. Co-signed by KP.
This is an opportunity/offer for ambitious businesses to promote their latest launches/product offerings in the form of a sponsored ad (”paid ads”) in my newsletter → KP's Column
Here’s a bit about me.
KP’s Column caters to 7100+ ambitious tech founders, Silicon Valley startup execs, coaches and Twitter content creators.
My readers are decision makers and high-profile leaders across startups and tech companies like On Deck, Day One, Webflow, Product Hunt, Vayner Media, Slack, Substack etc.
What people are saying about the newsletter:
KP’s Substack is not only practically useful for anyone who’s building but is also really sincere and has 0 BS. Highly recommend subscribing if you haven’t already. — Artem Harutyunyan, co-founder of Bardeen.AI
“This newsletter is jam-packed with practical tips, thoughtful insights and philosophical takeaways too” — Gaia Ines Fasso
“Was blown away by how smart and generous KP is” — Marko Schmitt
“Shout out to @thisiskp_ for tactical tips and tangible action steps! Highly recommend signing up for his newsletter” — Emmett Armstrong
Previous sponsors of the newsletter include:
- Andi (YC W22)
- Qatalog (Series A)
- Baserow (Seed)
- Lemon.io (marketplace)
- Rows (Series A)
- Graphy (Seed)
- Micromerch (service biz)
- Montaigne (pre-seed no-code app)
- Automatic (no-code agency)
- Trulytell (service biz)
- Airboxr (pre-seed D2c startup)
- First Class Founders (podcast)
- No-Code miniAccelerator (paid community)
- Paralect (startup studio)
- and more
Note: I still personally evaluate the requests and only work with brands/companies I can co-sign on.
- Email stats:
- roughly 7,000 readers (varies each week as people subscribe/unsub)
- ~4k-5k (varies from 35-40%) (see images above)
- 4-6% click rate (depends on your ad and its relevance)
TYPES OF SPONSORSHIPS:
FEATURED AD SLOT: [only 1 per edition]
What will you get:
- Ad space at the top of a newsletter edition that will hit ~7000 inboxes
- The ad will stay on forever on my Substack page → https://kp.substack.com/ (see examples in the screenshots below)
- Up to 120 words of copy and a CTA link
- A dedicated tweet that highlights you as a “Featured Sponsor” shared to my 40,000 Twitter followers
- My support in writing/tweaking your copy to pitch my audience better (if you need it)
- Contact me for the price.
Bought it? Submit your ad copy here.
CLASSIFIED AD SLOT: [up to 3 ads per edition]
- Your ad will be placed at the bottom of the edition as a bullet point in the “Shoutouts and Sponsors” section along with other classified ads and will stay on forever at https://kp.substack.com/ (see an example below)
- You get up to 10 words of ad copy space and a CTA link
- Contact me for the price.
- Bought it? Submit your ad copy here
Other Notes about the ads
- If you already paid for an ad, see this Google Doc.
- The ad will always stay on at https://kp.substack.com/
Please reach out to firstname.lastname@example.org or DM me on Twitter at @thisiskp_