Useful sales framework

New sales framework I’m brainstorming: NUST You can turn a stranger into a customer when your offering (service / product) has the following: N= need (unmet need)

U= urgency (why now?) (this can be mass FOMO sometimes or a discount sale)

S= spending power (budget) (ideally should be very affordable, ie. less than 1% revenue etc)

T= trust (customer know you exist, believes and likes you ) (ideally from social proof or cosigns from other who they trust)